How to do great Instagram campaigns without analytics Don´t focus on analytics Instagram is a very unique Social Media channel, and you can run campaigns with little use of analytics. Here is how. As with any other campaign, you must be clear on the target. It can only have one of two goals. Create awareness…
This article lets you know in a non-tech process way the process of how you can use web analytics findings to grow your business. You have success You have just started to get some success with your website and has come to the point where you need to step up the level of professionalism to…
Should I outsource my web analytics? If you are a small business owner and has lots of work running your business, then web analytics is probably a long way down on your list of takst that you must do. So a logical step would be to outsource the task. This article aims to help you…
Easy web analytics for small businesses Know how to run your business in a data drive manner based on web analytics findings without the hassle of doing web analytics yourself. From the Founder “doing everything” to outsourcing tasks The way many businesses starts is by the Founder doing everything that it takes to run the…
Content Analysis – What’s that got to do with me? Users visit your website because they want to interact with your content. If you don’t know how your users actually interact with your content, you don’t know how to take action to improve it. We will tell you how to do so in this article.…
Should we just drop Google Analytics? Conventional tools provide great insight into traffic. But, if you want a clearer understanding of how and why visitors are using a website the way they do, and what to do to reach your business goals, you can’t avoid using content analysis tools. The conventional tools Everyone who works…
Top 12 Content Analytics links you should know … There are many inspiring Content Analytics companies and people to follow. We have collected an overview of those who inspire us the most, as we hope you can inspire you too. Content Analytics At Canecto we believe that the technology areas we work with are super…
Who’ll retire first? Your communication worker or your CMS? Letting AI do your web analytics will change how web analytics is done forever. Automatic web analytics is coming and it will change forever how you do web analytics. Here is how. Paradigm shift Just like the automotive industry, the world of content management is facing…
Machine learning algorithms prove that the best thing you can do for your website is to write well Behavior patterns showed text quality accounts for between 15 to 30% of the time users spend on a website. Here is why. You don’t have to work in a very big organization for very long, before the…
Your users are having a party on your website – but do you know what music they are playing? Understanding how your users interact whit your content can let you know when the party is on and what music they are playing. Here is why. Users in the online and offline word are the same…