Can you do remarketing without analytics? You can come a long way running great remarketing campaigns without analytics if you use common sense. Retargeting campaigns aim at getting a user that previously visited your site to return to it. As such the goal is almost always to engage them to take one step further in…
How to create great content without analytics Web content and analytics are to many a back box. You know that you need great content to make your site convert. As much as 95% of all traffic is lost on users that never convert into customers. So, making your site content work well for you can…
GDPR for dummies The new GDPR regulations can be hard to navigate. This article gives you a brief GDPR for dummies overview of some of the main issues, of which you should be aware prior to the application of the General Data Protection Regulation (GDPR). What is GDPR? The EU’s General Data Protection Regulation (GDPR)…
Humans makes decisions based on what they see and hear Even before the rise of technology, communication experts around the world strongly believed in the fact that humans are influenced to make decisions based on what they see and hear. This is true on your website as well as life in general. Even for prospective…